BOOM! Beauty Pure Precision Eyeliner: All-Natural, Skin-Loving, All-Day Wear. Waterproof, Smudge-proof, Smooth Glide Pencil. Richly Pigmented Vegan Eye Makeup For Ageing Skin (Jet Black)

Pure Precision Eyeliner Richly Pigmented. Skin-Loving Formula. All-Day Wear. Meet Pure Precision Eyeliner! Our first-ever eyeliner combines clean beauty with skincare benefits. It delivers rich, long-lasting pigment that won’t smudge or settle into creases. Available in three versatile shades, its creamy texture glides on effortlessly, and is waterproof, smudge-proof, and versatile enough to wear alone or build up for a smoky look. Experience eyeliner that truly cares for your skin! Cruelty Free. Vegan. Fragrance-Free. THE SHADES Versatile, timeless, and universally flattering, they’re the go-to basics every makeup collection needs. Espresso Brown: A deep, rich brown with warm, coffee undertones, this shade sits between Jet Black and Charcoal for natural definition. It enhances the eyes with a soft yet bold intensity. Ideal for day-to-night wear, it adds warmth and depth without overpowering. Charcoal: With cool, slate-gray undertones, this shade provides a subtle, blended effect. It softly defines the eyes without being too intense, making it great for smoky or casual looks. The lighter tone gives gentle depth, perfect for creating a softer, more understated appearance. Jet Black: A bold, deep black that delivers the sharpest and most dramatic line. Its intense pigmentation brings a clean, striking definition to the eyes, making them stand out. Ideal for evening makeup or high-impact looks, it offers a crisp, unmistakable finish. KEY INGREDIENTS Powered by natural oils and waxes to nourish skin and deliver a smooth glide with tug-free application. Caprylic/Capric Triglyceride: Provides a moisturizing base for smooth application​. Castor Seed Oil: Rich in fatty acids to hydrate and condition the skin​. Carnauba & Candelilla Waxes: Ensure a creamy, easy-to apply texture​.​ Tocopherol: A form of Vitamin E that acts as a powerful antioxidant, protecting the skin from free radical damage.​ Ascorbyl Palmitate: A form of Vitamin C that provides additional antioxidant benefits.​​ Iron Oxides: Pigments that provide intense color and depth​. Mica: Adds shimmer for a radiant finish. ​ WHY YOU'LL LOVE THEM Clean Formula: Made without harmful ingredients and crafted with 98% naturally derived components. Antioxidant-Rich: Infused with Vitamins E and C to help protect delicate skin from environmental stressors. Day-to-Night Versatility: Highly pigmented shades that create subtle daytime looks and bold evening styles. Sustainable Packaging: Made from sustainably harvested PEFC wood, with FSC-certified & recyclable packaging. HOW TO USE​ Defined Look: Apply eyeliner along the upper lash line from the inner to the outer corner, following your eye's shape. Extend slightly at the outer edge.​ Smoky Effect: Draw a thick line on the upper lash line. Smudge outwards with the Boom Beauty Eye Brush or a finger. Repeat on the lower lash line.​ Extra Drama: Line the lower waterline for more intensity.​ Removal: Use Nourishing Rosehip Cleansing Oil for easy makeup removal.

• Vegan. Cruelty Free. Nourising.